Creative PR & GEO specialists.
GET SEEN.
EARN TRUST.
The way we search has changed.
Has your PR caught up?
We deliver PR that works exceedingly hard for your business. By connecting the dots between PR and AI search, we help your business become the name people know and trust.
Meet your new PR advantageWHAT WE DO.
From the newsroom to the AI search result. One clear story.
All the right places.
GENERATIVE ENGINE
OPTIMISATION.
AI visibility & narrativeBe part of the answer. We help AI engines discover, understand and recommend your business.
Explore GEOPR WITH
ZEAL.
Earned media & reputationStories worth telling. Coverage worth earning. Build a reputation that people — and algorithms — trust.
Explore PROWN YOUR
SPACE.
Content & connectionWe optimise your owned media so both humans and AI can discover and recommend you from your website to your social channels
Explore contentTHE SEARCH BAR
HAD A GOOD RUN.
NOW ALL EYES
ARE ON AI.
Let’s make sure AI understands you.
LET’S CLEAR
THINGS UP.
How can I appear in AI answers?
AI engines rely on information that is visible to them on the internet. If you have zero footprint online, you don't exist to AI. With consistency and regularity of content on your own channels as well as through third parties such as the press or with consumers themselves on the likes of Reddit, you are able to influence AI answers simply by giving it the information it requires to make a fair assessment of your business or product against a specific prompt. No one can guarantee organic inclusion in AI answers.
What is GEO, exactly?
Generative Engine Optimisation is the work of helping AI engines understand and reference your business. It brings together clear content, credible third-party coverage and consistent information about who you are and what you do.
How does PR help me appear in AI answers?
AI engines rely on trusted, independent sources to make a credible assessment of your business or product. PR earns credible coverage and expert commentary, building the sources that help AI to decide whether to recommend you or your product. No agency can guarantee an organic AI recommendation.
Can we work together on traditional PR only?
Absolutely. Media relations, thought leadership, reputation management and creative PR campaigns remain central to what Zealous does. We’ll shape the work around your goals and can work closely with your existing digital marketing teams.
Where do we start?
With a conversation about your business, your audience and what you want to achieve. From there, we assess your current visibility and narrative, and recommend a focused way forward.
influence your
ai narrative.
Tell us where you want to be seen, heard or understood. We’ll come back with an honest view of how Zealous can help.